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1
Increasing Number of Deaf or Hard-of-Hearing Individuals:
According to the World Health Organization (WHO), over 466 million people worldwide have disabling hearing loss, and this number is expected to grow.
By incorporating ASL into business practices, companies can tap into a growing market of deaf or hard-of-hearing consumers and expand their customer base.
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2
Employment Rates for Deaf or Hard-of-Hearing Individuals:
The unemployment rate among deaf or hard-of-hearing individuals is significantly higher than the general population. According to the U.S. Bureau of Labor Statistics, in 2020, the unemployment rate for individuals with a hearing disability was 9.9%, compared to 6.7% for individuals without a disability.
3
Legal Requirements and Accessibility:
The Americans with Disabilities Act (ADA) requires businesses to provide reasonable accommodations for individuals with disabilities, including effective communication. Learning ASL can help businesses meet these legal requirements and provide accessible services to all customers and employees.
4
Enhanced Customer Service:
Studies have shown that businesses that offer ASL services or have employees proficient in ASL experience increased customer satisfaction among deaf or hard-of-hearing customers.
According to a study published in the Journal of Service Research, 71% of deaf or hard-of-hearing individuals surveyed reported that they would prefer to patronize businesses that offer ASL services.
5
Communication Efficiency and Accuracy:
ASL is a visual language that can facilitate faster and more accurate communication compared to relying solely on written or spoken language.
Research conducted by the University of California, Davis, found that sign language can reduce communication errors by up to 80% compared to other forms of communication used by individuals with hearing loss.
6
Team Collaboration and Inclusivity:
Learning ASL promotes a more inclusive and collaborative work environment by fostering better communication and understanding among employees, regardless of their hearing abilities.
A study published in the Journal of Business Communication revealed that businesses that promote inclusivity through ASL training reported improved teamwork, increased employee morale, and reduced misunderstandings.
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Unlocking the secrets of Deaf Culture and ASL
Our blog is a great place to find articles about ASL, Deaf Culture, and Signing Education. We also offer courses and tips for learning ASL.
We believe in the power of knowledge to create understanding and to help bridge the gap between the Deaf and hearing communities. So if you're interested in learning more about ASL and deaf culture, read our blog posts here.
